How can a leading pharmaceutical company get ahead of a shifting vaccines market?
// Innovation Capability Building, Workshop Design
A Fortune 100 pharmaceutical company wanted to stay ahead of vaccines market trends by leveraging cross-functional input combined with innovation strategy in order to develop new ideas to compete and win in a shifting healthcare landscape.
Project: Vaccines Innovation for leading pharmaceutical manufacturer
Context: Engagement as part of Monitor Deloitte and Doblin
Conducted market research on trends that have the potential to transform the U.S. vaccines market over the next 5 years
Designed ideation workshop focused on the generation of new business concepts
Trained employees on innovation fundamentals, including the 10 Types of Innovation framework
Synthesized output and prioritized solutions